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World AIDS Day

Today is World AIDS Day, established 20 years ago. To mark the occasion AIDES has created an advertising campaign called “Explore. Just Protect Yourself.”

AIDES is a community-based organization founded by Daniel Defert in 1984 after Foucault’s death.

The campaign is apparently directed at young people and encourages sexual exploration and is heavy on the sexual imagery, some of it a little dubious (more here).

The imagery is also a bit psychedelic and science fictional as you can see in the following YouTube clip.


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